How Good Is the Porto Responsive WordPress and WooCommerce Theme?

WordPress has been the most popular Content Management System (CMS) for years – and for a very good reason. The platform was originally created to address the needs of bloggers but it quickly evolved into a powerful platform that’s used for all types of website, no matter the size. More and more people are turning to WordPress as it not only accommodates plugins and widgets, it also adds functionality and aesthetic value.

Nowadays, blindly populating your site with text or using random images won’t help you gain traffic. To do so, you must add various types of media like audio and video, links, and even quotes that perfectly suit your site’s content. Of course, text remains an important element but they’re given a fresh treatment. The more concise a text is, the more effective it is to engage site visitors. Design elements have also become sharper and reflect the advancement in website design technology.

If you want the best for your site, then you should consider purchasing a premium WordPress theme. There are thousands of premium theme available in ThemeForest alone so it can be a challenge to find the one that suits your needs best, especially if you’re managing a web project that’s constantly changing. Technology also continues to develop, so you need a theme that responds better to the ever-changing needs of the users. One such premium theme that meets all these criteria is the Porto Responsive eCommerce and WooCommerce Theme. How good is it and is it even worthy of being considered one of the best WordPress themes in the market? Let’s find out…


The Porto Responsive WordPress and WooCommerce Theme is one of the top-selling and highest rated premium WordPress themes on ThemeForest, with more than 17,000 satisfied users. It’s a highly customizable theme that’s easy to use, even for those who are new to building websites. It has a fully responsive design so you can cater to customers and site visitors who access your site using their mobile device. Porto is ideal not just for eCommerce sites but also for portfolio sites, blogs, and for any type of website, really. It’s a great starting point for any custom web project, and can easily be customized to suit your needs and preferences. The theme includes more than 20 beautifully crafted homepage layouts and skins that can be used for any purpose.

Porto2Porto was developed by Web company, SmartWave Co., which specializes in creating cutting-edge eCommerce-related products. Porto is a super-fast WordPress theme that’s optimized to get a solid 5-star rating on any speed testing tool. What’s more, it’s compatible with the ever-popular WooCommerce plugin, with exclusive page layouts that you can use for your online shop. That’s right, you can build a fully functional online shop faster than you can say “eCommerce”!

If you need any form of assistance from SmartWave, you’ll never have to worry because Porto comes with awesome support. They’re dedicated to helping you grow your website and achieve your goals to the fullest so you’ll never be alone once you purchase this theme. On top of this, you’ll get regular FREE updates and bug fixes so your site will always be up and running at optimum performance.


As mentioned earlier, the Porto Responsive WordPress and WooCommerce Theme comes packed with 25 unique pre-designed homepage layouts that you can use for various purposes. You can choose from a wide range of header layouts and add any of your preferred configurations for your homepage. Porto has a fully responsive design, which means you can keep your site’s amazing appearance and functionality on the screen of any smartphone or tablet.

Porto1This theme comes packed with 4 portfolio and 4 blog layout, along with 17 header styles, 30+ custom elements for Visual Composer, as well as a one-click demo installation. Best of all, Porto is fully compatible with the WooCommerce eCommerce plugin. With this plugin, you can fill your website with useful features and functionalities, and add some amazing control elements to the products you wish to showcase and sell online. You can choose to build pages with 2- to 8-column layouts for your product categories. From the advanced theme admin panel, you can choose from dozens of parameters in the theme admin panel so you can give your website a unique and stylish appeal.  Showcasing your products is made simpler using full screen, full width, grid-based, or simple boxed slider. Porto even lets you choose a light or dark color scheme for your site with just a single click!

Porto also lets you customize the look of individual page elements so it can perfectly match your business image, including the header style and color. You can even apply your preferred color and style to the footers, product details, custom blocks, content, as well as the background.

Porto5Indeed, this theme comes with a lot of cool features to give your site that one-of-a-kind look and feel. And besides WooCommerce, Porto is also compatible with many other popular WordPress plugins, including MailPoet, BBPress, and BuddyPress. You can also get premium plugins Visual Composer and Master Slider plugins for FREE with this theme, valued at more than $40!

Key Features

The Porto Responsive WordPress and WooCommerce Theme is a feature-packed premium theme that gives you limitless possibilities to customize every inch of your site to perfectly fit your needs. The theme options panel is where all the magic happens. Here, you can change the layout and colors of the theme, as well as optimize the whole structure of a page. If you’re the type who loves to play around and experiment with your website until you get the result you desire, then you can never go wrong with this theme.

The follow are the key features you can expect to see and enjoy once you purchase the Porto Responsive WordPress and WooCommerce Theme:

  • Bootstrap Framework
  • Top-notch customer support and extensive documentation
  • Fully responsive and retina-ready design
  • Powerful theme admin panel
  • Unlimited header layouts
  • Mega menu and vertical mega menu
  • Highly customizable shop category
  • Well-organized source code
  • Easy to install and set up
  • Demo content importer
  • Quickview integrated for preview of any product in a catalog
  • CSS3 animations
  • Unlimited colors and skins
  • SEO-friendly
  • Optimized for speed
  • Optimized for mobile devices
  • Child theme ready
  • Plenty of widgets and page styles
  • WPML support
  • RTL ready
  • Compatible on most browsers, including Chrome, Firefox, Safari, Opera, and Edge


The Porto Responsive WordPress and WooCommerce Theme also features a live preview so you can get instant feedback on the effect of the changes you’ve applied on your page’s design. No guesswork!

Pros and Cons

Like any other commercial product, premium themes like Porto undergo intense debates regarding pricing. Some people claim that these themes are an unfair means of monetizing an open source project, while others hold the view that paid themes are web solutions that couldn’t be provided without funding. Following are the advantages and disadvantages of purchasing premium WordPress themes:

  • Most paid themes come with top-class customer support, a feature that’s often missing in free themes
  • Premium themes are often more reliable than the free ones as they are updated regularly and come with extended or lifetime support, including proper documentation
  • Premium themes have lots of unique features that are otherwise absent in free ones
  • Paid themes usually pay close attention to details, with better customization settings and tools that could even help you site rank higher in search engines
  • Premium themes typically come packed with the latest premium WordPress plugins and tools that can significantly speed up your site’s development process
  • Paid themes generally come with multiple layout options to suit any type of website
  • Unlike the free themes, paid ones have unique styles that can help give your site a one-of-a-kind appearance
  • Some premium themes can sometimes be mere commercial entities that may or may not be compliant to the standard terms of licensing, unlike the free themes that are added to WordPress’ official repository and undergo a review process
  • Spending money on a theme may not suit everyone’s purpose, particularly those who are just looking to build a simple website or blog
  • Sometimes, paid themes come loaded with features that may not be necessary to some users

Final Verdict

The Porto Responsive WordPress and WooCommerce Theme is an impressive premium theme that’s definitely worth every penny. It has a fully responsive and retina-ready display that looks stunning, no matter what device you’re using. Using the theme for one of my websites was a fulfilling experience, as I was able to build it the way I wanted it to be, without touching a single line of complex code. I didn’t even have to hire a professional to create my website because this theme makes you feel like an instant pro! With the integrated theme admin panel, I was able to tweak every aspect of the theme, from the header style down to the colors.

Support is also impressive, with an average response time of 2 hours. The folks at SmartWave Co. were quick to answer my queries and were able to help me in a professional manner. It’s pretty clear that support is their top priority and they’re ready to give answers to questions at any given time. It’s a no-nonsense premium theme that comes with just the right features and options, and at a very affordable price too! SmartWave continue to add more features into the package, so you better keep your eyes peeled for more cool options to add to your site.

It comes without a doubt that the Porto Responsive WordPress and WooCommerce Theme is one of the best themes in ThemeForest, and I highly recommend it to those who want to build a powerful eCommerce site!

1 Comment
  1. Reply
    Jota June 11, 2017 at 12:04 pm

    Hi, I totally agree that Porto is the best theme for WP, we adore it and use it for so many client’s sites …..

    BUT, when you said “Porto is a super-fast WordPress theme that’s optimized to get a solid 5-star rating on any speed testing tool” well …. I don’t agree, we’re an agency and have made lots of sites with porto, but performance and optimization is a hard part with this template.

    Insights give us for an empty just installed porto demo site a 55 for mobile, and 66 in PC. GTMetrix similar results, and well, pingdom better results coz we use very optimised enterprise level owned servers.

    Anyway, with some some tweaks anyone can get very fast and optimizations.

    Thanks for your article anyway ! good one 🙂

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