Aurum – Minimalist Shopping Theme Review

Aurum – Minimalist Shopping Theme Review
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“The devil is in the details.” Nothing could be further from the truth, especially if you’re in search of the ideal eCommerce solution for your brand or business. You need to be really specific with your needs, and that includes picking a WordPress theme.

Choosing a WordPress theme is no easy task, especially when there are hundreds of thousands of free and premium themes currently in the market. It should be able to meet all your business requirements, so you must have a solid objective of what you expect your online store to achieve, long before you start choosing a theme. You won’t get too far without a good plan after all, and with the wrong choice of eCommerce solution, you’ll fail miserably and might even be forced to close shop! You don’t want this to happen to you, right?

Today’s in-depth review focuses on one of the top rated and best-selling premium WordPress themes currently dominating ThemeForest, a popular marketplace for premium WordPress themes. I’m talking about the Aurum – Minimalist Shopping Theme. We’ll go a step further and get closer look into its design and key features, including the pros and cons that come with purchasing this theme.

Aurum2Read on for our ultimate Aurum – Minimalist Shopping Theme review and find out how it can be a simple yet powerful eCommerce solution that can help you get an online shop started almost instantly!

Overview

The Aurum – Minimalist Shopping Theme is a simple, WooCommerce-ready premium theme that provides users and their customers a smooth online shopping experience. It’s the ideal solutions for businesses of all kinds, including jewelry and accessory shops, book stores, clothing shops, tech shops, etc. It’s a flexible and feature-rich eCommerce theme that’s loaded with all the right features that you can use out of the box for building and designing a unique eCommerce site. It’s 100% responsive and is implemented with retina graphics so your website is guaranteed to look stunning in HD displays.

Aurum1Aurum is a masterpiece by a team of two passionate web developers and designers collectively known as Laborator. This team is known for creating many other best-selling themes, including Aurum. Their specialty, of course, is creating wonderful and budget-friendly premium WordPress themes. They’re backed with over a decade of experience in web design and development, and promises to provide the best quality and service to their customers. This is obvious in Aurum, as it uses the latest and most advanced web technologies, coding techniques, and the hottest design.

Design

The Aurum – Minimalist Shopping Theme is packed with lots of pre-built page layouts that you can use out-of-the-box for creating a website in just minutes. If you really want to give your site a standout look, this theme also lets you customize your own page layout using the integrated skin builder. With the Visual Composer plugin and the included shortcodes, you can easily set up and organize a beautiful page layout in just minutes.

Aurum3Besides the page layouts, Aurum also offers several header styles that you can customize in to grab the attention of your customers and prospects. It also comes packed with premium plugins, Revolution Slider and Layer Slider, which are available for free with this theme. With these plugins in hand, you can effectively showcase your featured and latest products and special offers.

Aurum4Indeed, this theme is the perfect choice for those who are in need of a clean and minimalistic theme that highlights the most important thing: their products. It creates an effortlessly professional and truly unique design and functionality that’s important for eCommerce websites. It’s a beautifully crafted and modern premium WordPress theme that makes powerful interaction with your customers seem like a walk in the park. It’s crafted with CSS3 codes, JavaScript, and HTML5 so whatever you display on your site would look effortlessly awesome.

Key Features

Just when you thought the Aurum – Minimalist Shopping Theme is the perfect theme for building your online shop, here come more features and options that’ll help you build an even more powerful eCommerce site and leverage your chances for success. Discover the amazing versatility of this top-rated eCommerce theme and explore its core features, which are listed below (and are updated constantly!):

  • WooCommerce ready
  • Responsive and retina-ready design
  • Various header types and styles
  • Lots of pre-built page layouts
  • Ability to customize own page layout
  • Premium WordPress plugins available (Layer Slider, Revolution Slider)
  • Mega Menu included
  • Sticky menu
  • Child theme included
  • Ability to add custom image or text logo
  • Blog, shop, and footer widgets
  • Choice of fonts and colors
  • Aurum and WordPress pages (Contact Us, Welcome Page, Search Results Page, FAQ Section, Custom Error 404 Page)
  • Touch carousels
  • Icons
  • YITH Wishlist
  • 2 different blog pages
  • Blog post gallery
  • 8+ custom VC shortcodes by Laborator
  • Products carousel
  • Feature tabs
  • Social network integration
  • Image + category banner
  • Advanced custom fields support
  • AJAX-based Add to Cart
  • Catalog mode
  • 4 shop item hover effects
  • Testimonials
  • 50+ custom layout builder elements
  • Custom page heading
  • Lazy loading
  • Breadcrumbs
  • Demo content
  • Clean, semantic HTML5
  • SEO optimized
  • Top-notch customer support

Aurum5For $59, it’s an affordable, feature-packed eCommerce theme that’s guaranteed to help you leverage your online business. Right now, you can even customize your website on Custom CSS tab where you can write CSS, LESS or SASS for any screen size. More features are coming your way so keep your eyes peeled!

Pros and Cons

While the number of free WordPress theme still greatly outnumber the paid ones, premium themes are increasingly becoming popular, especially among users who want a powerful and more reliable theme for their business needs. If you’re still wondering why you need to pay for a theme like Aurum when there’s so many free themes available in the market, consider these pros and cons of premium WordPress themes:

Pros
Cons

As you can see, there’s no clear-cut answer as to whether you should choose a free theme or a paid one. Sure, premium WordPress themes can be expensive, but the good ones can be seen as a great investment that will pay for itself in the long run. At the end of the day, it all boils down to your specific needs and your own creativity as to how you’d like your site to look and function.

Final Verdict – A Great Premium WordPress Theme for Minimalists

Without a doubt, the Aurum – Minimalist Shopping Theme is one of the best-selling eCommerce themes to have existed. The fact that it’s made over 2,700 sales (and counting!) in ThemeForest alone is proof enough that many web developers and site owners trust it for its affordability and functionality. For only $59, you’ll get a unique and feature-packed eCommerce theme that comes with a lot of pre-built page layouts and customization options, as well as an amazing front-end page builder. It’s a simple yet powerful eCommerce solution that will let you start your online business on the right note.

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